Engaging employees for CSR activity is important

We at Crystal have always believed in immense contribution for the sustainable development of the society. We have been taking up activities for last several years which helps in the overall growth of the society at large. It is not only important for organizations to formulate CSR strategies but also important to make them to be adapted by their employees. The success of implementation of corporate social responsibility relies upon the participation of employees in it.

The recent painting competition organized for the specially abled children in association with the NGO Deepalaya was an enriching experience for all our employees. We are glad that we managed to pull off a successful event with the help of our team which contributed in a big way by planning the activity and making the arrangements accordingly.

Interacting with the specially abled kids at the spot and help them understand the theme of the competition was altogether a different experience for each one of us who volunteered to be a part of this activity. There were children who could not hear, speak, walk etc. as well as those who were mentally challenged. It was a touching experience for all of us to mix with these kids and bring smile on their faces through this activity.

 Each and every kid at the spot tried to do something innovative and paint his mind on the canvas. It was amazing to see these bright and young talents who had the ability to become a successful artist someday in future if they are encouraged and motivated on a regular basis through these activities. This is one workforce where we must focus on and as a responsible citizen of the country must work on to bring them in the mainstream. As a corporate entity, we must take a step forward and pledge to make a difference in the society by contributing through such activities.

Changing the values and beliefs that some people have with regard to people with disabilities is very important. One of our responsibilities is to encourage humanitarian activities that would contribute to the development of our society. As much as each one of us harbour a dream, so do people with special needs.